SHIELD Is Live. Here's How to Win - with Brian Lindholm & FedSavvy Strategies

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SHIELD Is Live. Are You Ready to Win?

The Golden Dome initiative isn’t a future opportunity; it’s happening right now. And for GovCon firms paying attention, the SHIELD vehicle represents one of the most significant contracting moments in a generation.

Last week, GovDash kicked off its three-part webinar series with “$151B MDA SHIELD Winners: Your Next 30 Days,” bringing together Brittany Winkler, Senior Go-to-Market Manager at GovDash, and Brian Lindholm, Managing Principal and Founder of FedSavvy Strategies. Here’s what every contractor needs to know coming out of it.

Watch the full on-demand event recap here.

The Numbers Don’t Lie: $151 Billion Over 10 Years

SHIELD isn’t a niche vehicle. With a $151 billion ceiling, a 10-year lifecycle, and over 2,400 awardees from defense giants to agile startups, this is the kind of contract landscape that reshapes the industry.

As Brian Lindholm put it plainly: “Golden Dome is easily one of the largest defense contracting opportunities in the last twenty years.”

Spread across 19 distinct technical scope areas from cybersecurity and counter-UAS to AI-driven defense and autonomous systems, the breadth of SHIELD is intentional. The DOD built this to be expansive. If your capabilities have a defense application, there’s likely a home for them here.

What SHIELD Actually Rewards

This is where many contractors will get tripped up.

SHIELD is not a body shop. It’s not a staff augmentation vehicle. It was architected around solutions, tangible outcomes that advance mission-critical defense capabilities. Lindholm was direct:

“The way this has been built is focused on solutions as opposed to saying, ‘I’m going to fill a seat.’ That’s not the intention.”

The implication for your capture and proposal strategy is significant. If you walk in with a personnel-heavy approach, you’re misreading the room and the RFP.

At the same time, SHIELD is built to stay active. There is a low barrier to exit for firms that go quiet. If you’re not submitting compliant proposals and engaging consistently, you risk removal. The message is clear: win a spot, then defend it.

Teaming Is Not Optional

No single company can cover SHIELD’s full scope, and the Missile Defense Agency (MDA) isn’t expecting them to. Teaming is actively encouraged, and for good reason: the most competitive bids will be those that bring together complementary capabilities under a unified solution.

Lindholm’s advice was straightforward:

"Don’t be shy about teaming. MDA is actively encouraging Shield awardees to team. You simply cannot do everything yourself.”

That said, teaming without a strategy is just noise. Spreading yourself across every opportunity in the pipeline is a fast track to burning budget with nothing to show for it.

If you’re doing a shotgun blast trying to chase everything, I hope you’ve got deep pockets.”

The winning move: identify your two or three strongest technical scope areas, find the right partners to fill gaps, and go deep rather than wide.

The New Power Players: NeoPrimes Are Here

Don’t sleep on the market shift happening beneath the surface. While legacy primes like Lockheed Martin hold prominent positions on SHIELD, Lindholm flagged the growing influence of “Primes” leaner, faster, higher-risk-tolerance firms deploying cutting-edge technology at a pace the traditional defense industry can’t match.

This isn’t a threat to watch from a distance. It’s a signal to position now, either by becoming a NeoPrime-caliber player yourself or by aligning with one.

How GovDash Helps You Compete

Winning on SHIELD requires more than capability. It requires precision. Compliant proposals. Mission-aligned positioning. Real-time visibility into task order activity across all 19 scope areas.

That’s exactly what GovDash was built to deliver.

Brittany Winkler put it directly:

“GovDash provides mission-grade accuracy across all 19 SHIELD technical scope areas. Stop scrambling and start using a unified platform.”

From bid matching and compliance tracking to contract monitoring and proposal development, GovDash gives contractors the infrastructure to stay in the game, not just enter it.

The Window Is Open, But Not Forever

With $24 billion in projected spend this fiscal year alone, the task order pipeline is already in motion. Lindholm’s final message to attendees wasn’t subtle:

“Don’t wait. Start strategizing and crafting proposals immediately.”

Here’s where to start:

  • Map your capabilities to SHIELD’s 19 technical scope areas.

  • Identify teaming partners who complement your gaps.

  • Build compliance into your process from day one, not as an afterthought.

  • Use GovDash to monitor the pipeline, match to opportunities, and submit with confidence.

This Was Session 1. Two More Are Coming.

The first webinar covered the landscape and the mindset shift. The next two get tactical.


Session 2 — From MDA SHIELD Primes to Task Orders: Tactical Growth
April 16, 2026 | 11 AM EST

Award status doesn’t generate revenue; task orders do. This session breaks down exactly how task orders flow, what signals winners track to act early, and how to build a repeatable targeting strategy across agencies, timing, and internal roles without spreading too thin or burning runway on the wrong pursuits.

Speakers: Brittany Winkler, GTM Manager, GovDash, and Natasha Velez, CEO, NVS Solutions


Session 3 — Execute, Stay Compliant, Expand: The SHIELD Awardee Strategy
June 17, 2026 | 11 AM EST

Long-term winners don’t just secure a seat; they deliver. This session focuses on the execution habits, reporting discipline, and expansion plays that separate firms building a multi-year growth engine from those treating SHIELD like a logo win. Expect a practical breakdown of how to protect your base, grow your footprint, and position for recompetes without creating unnecessary internal burden.

Speakers: Brittany Winkler, GTM Manager, GovDash, Natasha Velez, CEO, NVS Solutions, and Justin Nerdrums, Founder, Nerdrums

Both sessions are free, shaped in real time by attendee questions from previous sessions, so the content stays current and directly applicable to what you’re facing right now.

Register now.

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Submit the form to schedule your GovDash tour and get your custom quote started.

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with GovDash’s Privacy Notice, including for marketing purposes.

© 2025 All Rights Reserved. Made in America 🇺🇸

Less expensive than a lost bid

Submit the form to schedule your GovDash tour and get your custom quote started.

By clicking "Submit," you agree to the use of your data in accordance

with GovDash’s Privacy Notice, including for marketing purposes.

© 2025 All Rights Reserved. Made in America 🇺🇸